A landmark day at Deliciously Ella ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Today is a landmark day at DE: we are officially the very proud owners of our own factory | | Today is a landmark day at DE: we are officially the very proud owners of our own factory |
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In August 2016 we made our first products, and it was one of the proudest moments of our lives. I vividly remember that feeling - the sense of endless possibility mixed with huge trepidation. Would this work, could we really build a business together, could we really challenge the industry, showing that you could scale an all-natural plant-based brand? We've sold 87,818,600 products since that day in 2016. It's been a rollercoaster. We've ridden the highest highs and lowest lows, and today marks the start of our next chapter. Today we signed the papers and completed the deal to acquire the factory where we made our first products. We stood in the exact same place as we did with those very first products in 2016, this time as the owners. It was one of the proudest moments of our lives. Since day one our goal has been to make you the most innovative, delicious, natural, plant-based products. Owning our own site allows us to accelerate that mission, supercharging our innovation. So, expect lots of exciting new launches in 2024 and beyond! With a team of almost 100 brilliant people and a united passion for cultivating change, we couldn't be more excited about our future. The support of our community has galvanised our journey. Thank you for cheering us on every step of the way. Love, Matthew and Ella | | | | |
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