McDonald's soft-serve machines break down so often that a corner of the internet is awash in memes and videos about their unreliability. Enter Jeremy O'Sullivan and Melissa Nelson, two entrepreneurs who wanted to fix the broken machines. They thought they'd succeeded — until McDonald's told its franchisees to stay away. This week we talk with Jeremy, Melissa, and Andy Greenberg, the Wired reporter who first broke this story of ice cream intrigue. (This is the first of two episodes featuring stories about McDonald's. We'll have more next week!)
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